top of page

About Global Sports
Global Sports is the home for people, careers and insight in the global sports industry.
People & Innovation in Sport
Founded in 2010 by Will Lloyd, Global Sports has built unmatched heritage and reach across federations, clubs, leagues, events and growth operators. In summer 2025, Global Sports joined forces with The Extra Play — created by Shaun Conning and Neil Colligan — to build ambitious, people-led, technology-driven ventures in sport.
Together, Extra Play and Global Sports combine operator expertise with the largest dedicated jobs platform in sport, delivering today across Jobs, Talent and Education, while building the next generation of insight through GSiE.
Global Sports help the sports industry attract, hire and retain the best people to grow.
For our clients, we are the partner that solves people challenges — bringing sharper reach, faster delivery and smarter insight. Whether you need to fill critical roles, build teams at pace or invest in the next generation of talent, we combine data, networks and operator experience to deliver outcomes.
​
Our offer spans three pillars:
OUR AMBITION IS CLEAR:
​
To create a platform-led, AI-enabled talent engine — powered by GSiE to support sports industry careers from first steps to senior leadership.
Proud to work with leading organisations in sport












































bottom of page




